The Bud Light Boycott

Episode 5 November 13, 2024 00:31:23
The Bud Light Boycott
Meaningful Impact
The Bud Light Boycott

Nov 13 2024 | 00:31:23

/

Show Notes

The boycott of Bud Light was intended to punish Anheuser-Busch for its support of the transgender community AND to discourage other companies from using their marketing budgets to convey transgender acceptance. This episode of Meaningful Impact is the first of a two-part series which is both a cautionary tale and a much-needed reminder that it’s still possible for purpose-driven companies to make a meaningful impact for marginalized people even in today’s supposedly ‘Go woke: Go broke’ environment.

Other Episodes

Episode 8

May 13, 2025 00:35:00
Episode Cover

Social Impact Storytelling

On this episode, you’ll learn Social Impact Storytelling do’s and don’ts from Professor Jacqueline Babb (Northwestern University) and Fortune 500 consultant J T. Ramsay....

Listen

Episode 6

December 27, 2024 00:27:36
Episode Cover

True Name by Mastercard

This episode tells the fascinating, behind-the-scenes story of the launch of True Name by Mastercard. made possible by the courage and unrelenting commitment of...

Listen

Episode 2

January 10, 2024 00:41:09
Episode Cover

Barbie with Down Syndrome

Mattel has further evolved Barbie from its original, unrealistic body shape into a broadly diverse product line. But Barbie wasn't always so inclusive. To...

Listen